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Sure Hotel by Best Western Allen, Gothenburg

Parkgatan 10, 411 38, Gothenburg, Sweden - See on a map
Sure Hotel by Best Western Allen - Breakfast Room The Sure Hotel by Best Western Allen is ideally located in the center of Gothenburg. Come and experience our hotel near the major tourist attractions. Best price guaranteed and exclusive deals.

The Sure Hotel by Best Western Allen is in the very center of Gothenburg, only 250 meters from the main street The Avenue. Very good parking opportunities and walking distance to everything. 51 rooms – from single rooms to large family rooms. The exhibition center is only 900 meters away, to Liseberg amusement park is one kilometer, Ullevi stadium is 850 meters, and the Gothenburg Central Station is 700 meters away. Coffee, tea and biscuits available 24 hours for free. Private parking next to the hotel for an extra fee, and lots of communal parking nearby.

Sure Hotel





Hotel advantages

  • Complimentary full american breakfast
    Complimentary full american breakfast
  • Outdoor parking
    Outdoor parking
  • 24-hour front desk
    24-hour front desk
  • Safe deposit box
    Safe deposit box
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Guest reviews

In partnership with tripadvisor fr
based on 235 guest reviews
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Sleep Quality

"Good location and friendly staff"

User 25/04/2022

The hotel is located at a good location in the city centre, 10 minutes walk from Gothenburg Central and close to one of the botanical gardens. The staff members were very friendly. Breakfast buffet was decent and many choices for warm and cold food and drinks.

"the worst hotel experience"

User 17/11/2021

RUDE RECEPTIONIST EVER I booked this hotel in wrong date and found out a few hours later. I tried to the hotel but the hotel refused to refund anything as it's a non refundable term. I understand their policy so I just tried to rediscuss with them to see if there's any other possibilities. So I phoned the hotel and the lady in the front dest was super rude. She didn't even let me finish my first sentence, harshly criticized me instead. I asked her politely if I could talk to an manager or file an complain against the policy, then she went crazy and yelled at me 'there's nothing you need to complain, you made your own choice!!!!'. I tried to explain more but she refused to listen and talked loudly when I tried to make a conversation. I didn't even insist to the refund, all I asked was a normal communication but the hotel failed to do it. For people thinking to stay in this hotel, please be careful. Even if you check in successfully, you might still get yelled at or insulted by the receptionist for anything or any normal request as they don't care about the clients at all and have no willing to help on anything.

"An enjoyable one-night stay"

LeoFache, Zurich, Switzerland 08/09/2020

We stayed for one night. The hotel is very close to the train station ( ~ 10mins on foot) and offers a good international breakfast, even though the variety is not big. The rooms are nice and the bathroom is very spacious.

"Great value, budget hotel"

DanCarmody, Doncaster, United Kingdom 03/03/2020

Me and the wife recently found some very cheap flights to Gothenburg and doubled down on a great value long weekend by booking this very reasonably priced hotel (we roughly paid around £250 for 4 nights). It had everything we wanted when we weren't planning on spending much time in the hotel; four walls, a roof, a decent bed, tv and a great shower. The staff were all fantastic and it was a good location to everything that's going on in the city (around ten minute walk to the main centre, about the same distance to the train/ bus station). Issues with this hotel; - Housekeeping is hit and miss, we had dust everywhere around our room and you could tell the floors don't get a good sweep. - The hotel is very noisy at the minute, I think some rooms are getting renovated so there's a lot of banging about come 7am. - Tea and coffee are only available in the breakfast room. Albeit 24/7 but there's no kettle in the room. This doesn't bother me too much as we were out for breakfast every day but some people will hate this. Overall this is a totally fine hotel at a great price. You get what you pay for!

"Very disappointed"

User 17/02/2020

Really disappointed with my stay as wanted to love this hotel. I booked a twin room as wanted the space but was allocated what resembled a cupboard with a single bed and a very small desk yet was still charged for a twin. The hotel itself wasn't dirty but there were stains on the curtains and on the sheets. It was impossible to sleep at night due to the lack of air con and the road is so loud next to the hotel you cannot have the window open. The breakfast was pretty poor. The only positives are the great location (can get everywhere by walking) and the free juice and cinnamon buns available all day in the breakfast room

"Nice stay"

dezir_er2016, Stockholm, Sweden 07/01/2020

Okey stay. We were a few friends. Its close with nice parking area outside. We got a queensize bed it was awesome. Staff was polite but tired on guests. Close to a nightclub no noisy. Nice area to the room. Simple but nice.

"Good property, clean and comfortable room, quiet location near city centre"

SFOFrequentTraveler, Los Angeles, California 18/09/2019

Very clean and basic room with TV, desk, good Wifi. The bathroom was also clean and spacious. The staff is very friendly and helpful. The area around the hotel is quiet with a lovely park nearby. A grocery store and shopping district 5 minutes away on foot, city centre is 10 minutes away on foot. When entering the hotel, you have to take your luggage up 10 steps, and then 5 steps down to reach reception. Another 5 steps up to reach the lift.

"Older room than in photos shown"

User 28/08/2019

I booked modern room showed in photos but receptionist gave older room with old furniture and old little bathroom. When checking online there is only photos of the new rooms with modern furniture and new bathroom. It was not possible to get the room of the photos only the old room even the hotel was almost empty. There was better rooms available but not given to everyone by cold worker. Lobby has free drinks but that won't help with the poor experience. I didn't feel like spending time in the little old room when booked new modern room and it was expensive.

"Loud but still good."

User 01/08/2019

Everything was good, except from the noise from the street (even with closed windows) kept us from sleeping and the heat in the rooms - because you couldnt open the windows during night time (too loud).

"Good situated but unfortunately a bit noicy"

JCom_Oslo, Oslo, Norway 19/07/2019

The room we got was smaller than the room we had selected on This was a family room for two adults in addition to two children who were supposed to share a bed-sofa. The price was rather stiff (2425 SEK) for one night. The beds were good but the windows were poor sound insulated, so an outdoor concert in the nabourhood was heard rather loud with the windows shut. There was no air conditioning. Breakfast was very good and we could make waffels, coffee and tea when we arrived in the afternoon. We parked our car on the premises for 150 SEK a day.


User 09/07/2019

Comfortable and friendly. Close to main city, only 7 min walk. They invite guest to participate in baking waffles in the afternoon. It was easy to park the car for a low amount of money and if I needed any supplies/facilities during my stay then they were happy to help.

"Was how we expect"

19Sfera72, Horw, Switzerland 04/07/2019

Easy check in and out. Friendly service. Rooms are useful and have enough space. Breskfast was ok. The location is very good and near to the city. We would come back. The price is good for these kind of hotel.

"Poor standard but cheap and close to everything."

Departure17741263665, Motala, Sweden 30/06/2019

Beds were good, thats about it. Breakfast was ok. Lightswitches broken, tv not working properly. No AC and bad ventilation. Lots of traffic in the area. Staff was nice and friendly. Run down hotel that could be a pearl if they did some renovations.

"Friendly hotel, pretty central"

BexterDarwen, Darwen, United Kingdom 24/05/2019

From the outside, the hotel looks like a concrete block. Well located on Parkgarten, fairly near to the station and with a lovely park opposite. It was much better inside the hotel. We had a lovely welcome from the receptionist who pointed out all the things we could have 24/7 from the breakfast room. That afternoon, there were make your own waffles, along with drinks, biscuits, cake, fruit etc. The room was quite compact but well appointed. Wi-fi was very good. Breakfast was a buffet, with not a huge choice but adequate. Only downside, having to carry bags up and down steps to/from the front door. I'd stay again in the future.

"FAB Hotel."

ian1811, Scotland, United Kingdom 24/03/2019

This hotel is only 10 - 15 mins from the city centre or central station. The staff were very welcoming and friendly. Rooms are nicely appointed and spotless. Good selection at the buffet breakfast. Also there is free tea, coffee or juice 24hrs from the breakfast room that you can take back to your room. When we were there, you could make free waffles with jam and cream between 4pm -9pm. Damn tasty they were too!

These reviews are the subjective opinions of individual travelers and not of TripAdvisor LLC nor of its partners.