Stays that reward you Stays that reward you

Save up to 10% on your stay*

With the Best Western Rewards® program, join for free and enjoy exclusive benefits in our 4,700 hotels worldwide.

*on Best Western Rewards® rates
Not a member yet?

Create your free account in one minute to enjoy all the benefits of Best Western Rewards®

Already a member?

Have you already stayed in one of our hotels?
You may already be a Best Western Rewards® member!

Exclusive benefits from the moment you join

-10% all year round on Best Western hotels(1)
-10% all year round on Best Western hotels(1)

We guarantee a €5 discount or up to -10% all year on all our hotels in France and Maghreb — even on promotional rates!

(1) Discount valid all year and reserved for Best Western Rewards® members. This discount applies to the flexible rate (up to -10%) as well as promotional rates (-€5 on public rates). Rates eligible for the -€5 discount are: Special Internet Rate, Promotional Offer, Last-Minute Rate, Multi-Night Promotional Rate, Advance Purchase, Free Breakfast Rate, Rate with Breakfast, Advance Purchase with Breakfast Included, and Best Value Rate. See rate conditions with the hotels. Discounts apply only to reservations for stays in France and Maghreb on www.bestwestern.fr and the brand mobile app after signing in to a Best Western Rewards® account, and via the reservation center or directly with Best Western® hotels by stating that you are a Best Western Rewards® loyalty club member.

Access private sales and previews
Access private sales and previews

You can choose to subscribe and receive our promotions and special offers in advance! You can also discover offers directly on our website when booking.

Redeem your points in the Rewards shop
Redeem your points in the Rewards shop

At Best Western® Hotels & Resorts, your points never expire — you keep them for LIFE! On average, our guests earn 1,000 points per booking and can enjoy the online shop from 3,600 points!

Free nights anywhere in the world, whenever you want
Free nights anywhere in the world, whenever you want

Access free nights from 12,000 points (about 12 nights on average). Valid for the destination and dates of your choice.

Not yet enrolled in the Best Western Rewards® program?

A free status that grows with your Best Western stays

5 statuses to reward your loyalty

Blue
Earn points from your very first stay
Access to the online gift shop
Up to 10% discount
1€
Spent
10 points(2)
Rewards*
Gold
From 5 nights, become a Gold member
Early check-in / late check-out (4)
Upgrades subject to availability
Bonus points on every stay
1€
Spent
11 points(2)
Rewards*
Platinum
From 7 nights, become a Platinum member
Early check-in / late check-out (4)
Upgrades subject to availability
Extra bonus points
1€
Spent
11.5 points(2)
Rewards*
Diamond
From 15 nights, become a Diamond member
Early check-in / late check-out (4)
Upgrades subject to availability
Extra bonus points
1€
Spent
13 points(2)
Rewards*
Diamond select
From 25 nights, we save the best for you
Early check-in / late check-out (4)
Upgrades subject to availability
Extra bonus points
1€
Spent
15 points(2)
Rewards*

Already a member of another hotel loyalty program?

Take advantage of our Best Western Rewards® Status Match: we align your status level so you can enjoy your benefits immediately.

How to use
your points?

All your points can be used in the Rewards Shop, which includes several benefits:

Multi-brand gift cards
Free nights
Points to fly with our airline partners*
Hotel benefits
Or use your points to move up to a higher Rewards status!

Enjoy benefits
around the world

Enjoy Best Western Rewards benefits in every Best Western Hotels & Resorts property

Logo Premier bestwestern
Logo Aiden by bestwestern
Logo Vib bestwestern
Logo Gle bestwestern
Logo Sure Hotel collection by bestwestern
Logo Sure Hotel by bestwestern
Logo Sure Hotel plus by bestwestern
Logo Sure Hotel studio by bestwestern
Logo Signature collection by bestwestern
Logo Bestwestern
Logo Bestwestern Plus
Logo Executive Residency
Logo Sadie bestwestern
Logo WorldHotels Luxury
Logo WorldHotels Elite
Logo BW Premier Collection by Bestwestern
Logo WorldHotels Distinctive
Logo WorldHotels Crafted
Logo @Home Bestwestern

Need help?

Haven’t found an answer to your question, or prefer to contact us by phone?

0 805 08 08 58
Free service & call (France)

Have questions?

How do I sign in to my Best Western Rewards® loyalty account?
Laura
Best Western assistance
Simply click on “My reservation & points” at the top of the page, then enter your credentials: loyalty account number (starting with 600663) or your email, and your password.

If you have trouble signing in, contact our Best Western Rewards® customer service by phone at 0805 08 08 58 (free call from a landline in France) or by email at [email protected]
How can I check my points balance?
Laura
Best Western assistance
You will find all information on your Best Western Rewards® online account: points balance, status, account history, dedicated offers...

To access it, sign in with your credentials on www.bestwestern.fr
I locked the password of my Best Western Rewards® loyalty account — what should I do?
Laura
Best Western assistance
After several unsuccessful attempts, your account may be locked. To sign in again, contact our Best Western Rewards® customer service at 0805 08 08 58 (free call from a landline in France) or by email at [email protected].
What are the shipping times for a gift order from the Best Western Rewards® shop?
Laura
Best Western assistance
Shipping times for physical gift cards are 4 to 6 weeks. Processing times for virtual gift cards are 10 to 15 business days.
Can I credit points from my previous stays to my new Best Western Rewards® loyalty account?
Laura
Best Western assistance
If you stayed in our properties before creating your loyalty account, your points can be credited retrospectively when the stay took place within a maximum of 30 days before your enrollment date in the Best Western Rewards® loyalty program.

List your eligible previous stays and email them with the corresponding invoices to [email protected].

(1) Discount valid all year and reserved for Best Western Rewards® members. This discount applies to the flexible rate (up to -10%) as well as promotional rates (-€5 on public rates). Rates eligible for the -€5 discount are: Special Internet Rate, Promotional Offer, Last-Minute Rate, Multi-Night Promotional Rate, Advance Purchase, Free Breakfast Rate, Rate with Breakfast, Advance Purchase with Breakfast Included, and Best Value Rate. See rate conditions with the hotels. Discounts apply only to reservations for stays in France and Maghreb on www.bestwestern.fr and the brand mobile app after signing in to a Best Western Rewards® account, and via the reservation center or directly with Best Western® hotels by stating that you are a Best Western Rewards® loyalty club member.

(2) As the loyalty program is international, the scale is 10 points per $ spent on accommodation or 250 miles per stay. The euro equivalent is based on the dollar exchange rate. The number of points automatically awarded may therefore vary each month according to the euro/dollar conversion. Points are earned for every euro spent on accommodation for any booking made on the brand’s websites and mobile apps, the reservation center, and directly with hotels. If you book your stay on an online travel agency website, you will not earn points for your stay. EE (employee), FF (friends and family) and EF (stay 7 nights, pay for 5) rates are not eligible for points.

(3) Activity required within a calendar year to reach or maintain the status.

(4) Subject to availability.

To view the loyalty program terms and conditions click here.