Best Western Plus Seraphine Hammersmith Hotel,  Londres

4.0/5  - based on 583 guest reviews.
84 Kings Street, W6 0QW, London, Great Britain - See map
+44 2086 000555 +44 2086 000556



Your room

> Room 1

1 adult


Hotel advantages

  • 24-hour front desk
    24-hour front desk
  • Air conditioning
    Air conditioning
  • Airline Desk
    Airline Desk
  • Cocktail lounge
    Cocktail lounge
  • Wireless internet connection in public areas
    Wireless internet connection in public areas
See more
TripAdvisor Traveler Rating
based on 583 traveler reviews
See more comments >>
Photo gallery :
This modern, intimate, chic hotel is the perfect choice for either a pleasurable few days holiday or short business trip. Ideally located on King Street, Hammersmith, just a few minutes' walk from the Hammersmith Tube and Bus Stations with connections to all across London. In the surrounding area of the Best Western Plus Seraphine Hammersmith Hotel one can find stylish shops, bars and restaurants. Hammersmith Apollo and Lyric Hammersmith Theatre are only a few minutes' walk from the hotel. The Best Western Plus Seraphine Hammersmith Hotel is also within easy access to both the Hammersmith town hall, Olympia and Earl's Court Exhibition Centres and also has excellent transport links with Heathrow Airport and Central London. Enjoy your stay.

See rates and availability

Room 1

Guest reviews

in partnership withtrip advisor img
based on 583 guest reviews
Business Business 95
Couples Couples 235
Family Family 87
Friends getaway Friends getaway 77
Solo travel Solo travel 38
Sleep Quality
Best Western Plus Seraphine Hammersmith Hotel,Londres
  • 3
    « Cramped but great location! »

    Stayed here at the weekend with my son as we went to a show at the Apollo. The location is great, ideally situated for the Tube and the Apollo and lots of shops nearby. My son especially liked having KFC just downstairs! We had a double room on the first floor just round the corner from the reception and it was really cramped! I had read the reviews before our visit but still was not quite prepared for what we got! Banged our knees on the sink when going to the loo and there was just enough room for the two of us and our luggage in the main room! I dread to think what it would have been like if we had been two adults in that room! We had a window but this seemed to overlook the main vents which were noisy in the evening so relied on the air conditioning in the room which was very powerful! In general, we were happy with our stay as the location was perfect, good facilities in terms of wifi, toiletries and bedding in the rooms with extra pillows and tea and coffee making supplies. The continental breakfast was basic but enough to set us up for the day. Downsides were the small room, the noise from the vents outside as well as the noise from the reception and dining areas in the morning when setting up for breakfast.

    « Short stay »

    I stayed here on Monday as I went to a gig at the Apollo, very conviently located as it was only a stone throw away from the venue. I could smell kfc as soon as I walked in then noticed how closely wedged next door it was. The room was small but had everything that was needed for a nights stay tea coffee water and toiletries in the bathroom. I had problems getting the soap out of the dispenser every time i wanted to wash my hands although it was full the top was obviously dodgy as it was capped in gunk. Slept ok although the room was freezing, the fan in the bathroom would click on randomly threw the night. The towel rail didn't work in the bathroom although the shower itself was lovely you got yourself dry real quick. Breakfast in the morning was basic boiled egg toast cereal yogurt and tinned fruit. All ok to set you up for the day but not good for someone that has to watch their sugar intake. Coffee out of a machine it was vile. Hotel reception staff very friendly. Overall I did like the hotel but have stayed in better so properly won't stay again.

    « Pleasant hotel and great staff »

    Good hotel. Nice room. Short way to Hammersmith station. A lot of shops in erea. Good breakfast Reception gentleman ( Arfan ) was very nice and helpfully, so were the otherones. All the staff were nice, helpfull and profesional. Thank you all for making my stay comfortable and easy :) I will definitely stay at this hotel next time I visit London :) Br. MH :)

    « Ok »

    We arrived after 10pm to find our booking on their system was for one person, despite my printed confirmation stating two. Luckily we had been assigned an accessible "double" room on the top floor- clean, adequate but seemed a small double bed. Breakfast was simple but fresh. The hairdryer started to smoke and smell after about three minutes, but a call to reception saw a brand new hairdryer delivered to the room almost immediately.

    « Night before flying »

    I needed somewhere to stay before going to Heathrow airport. This hotel is perfectly placed along the Picadilly line and only 5 minutes walk from Hammersmith Station. The reception was immaculate and the staff were very friendly whenever I spoke to them. The room, although not huge, had everything you would need and a very nice bathroom. Internet provided for free is great and as I was on my own I asked to take my breakfast to my room and they were perfectly happy with this. I'd happily stay here again, perfectly placed for a quick transit to Heathrow in the morning.

    « seems highly dependant on the room you get »

    I checked in around 10pm on a weeknight. The rooms are reasonably priced for the area but i wouldn't necessarily recommend it. I was given my key card but had to go back down to reception as it did not work. The room was tiny and i was totally overwhelmed with the musty smell. The blinds need to be roman as at the moment they do let in the light- you can also hear water coming up through the drain when over guests are using the showers in other rooms. Bathroom floor freezing-beware! Plus sides- tea and coffee + water in the room and basic toiletries. The bed is very comfy. The breakfast is fine (sadly no soya or milk free alternative) Overall this is ok for a cheap london stay

    « Just an awful hotel »

    Unpleasant hotel with the main entrance wedged between KFC and a Bookmakers. Faulty appliance wiring, small rooms, open wardrobes, small shower facilities, in my room no window only a skylight and the breakfast served only cold food in a very small area next to reception. Just an awful hotel. H&S would close it re faulty and dangerous wiring. Don't stay there unless you're homeless and are desperate. Not impressed one bit.

    « Very fresh and comfy »

    Comfortable and fresh rooms. Was really good placed, about 4-5minutes walk to the underground and right next to many small pubs and a big mall. The only negative was the breakfast but it was OK. Would totally stay here again!

    « OK for overnight stay »

    A bit pricey for the size of the rooms, it is very clean, but we found it a bit hard to sleep due to noise, there is a good choice for breakfast and it does have facilities for disabled people, and is situated ok for a visit to London.

    « An Ideal West London Hotel »

    My wife and I booked for one night last Thursday since we were going to a gig at the Apollo that evening.Whilst our room was on the small side clever use of decoration and mirrors made it seem larger.The staff were friendly and helpful and the inclusive coninental breakfast was better than we expected.We would certainly stay there again.

  • 1
    « Noisy - No Sleep, No apology »

    I used to stay here on a regular basis, until I recently stayed where the service I received was poor, therefore I won't be returning to this hotel. Firstly, the electrics cut out in my room, to which the staff member blamed me for getting the kettle wet!? Then it happened again the next day, when the staff member took the kettle away again (had they brought back the same broken kettle I wonder?!) Anyway, then I couldn't sleep as I was facing the road which is bright lights and super noisy. I rang down to reception at 1am when he advised there was nothing he can do. I spoke to the team in the morning who advised the same, I am disappointed in the service (which is unusual) therefore won't be returning. The beds are really comfy though, and the rooms lovely - Therefore gutted this has happened!!

    « Interesting Contrasts. »

    On arriving at the hotel and not being fast moving, I stepped into the lift behind my daughter,only to find myself clamped between the j?a?w?s? lift doors,obviously a faulty or absent sensor.The room itself was small, very clean and well appointed, the bathroom was absolutely spotless, with fluffy white towels and well equipped for a disabled person. Wondering why the curtains were closed during daylight we opened them and found a typical London view, roof-tops, aircon units and..............a cement mixer. Coming in after a night out we had a drink in the bar and headed for bed,this went well until the fire alarm went off at 1am, finally getting to sleep again we were woken nice and early by the fire alarm for breakfast at 7am which consisted of a buffet with an excellent choice of cereals, fruit and continental fayre.

    « London wknd break »

    This is a lovely hotel just what we wanted for the wknd. We had a triple room with sofa bed, a bit of a squeeze but it was fine. It's 2mins from the underground which was perfect, handy for the airport and going into town. Plenty of shops on the doorstep too.We enjoyed the breakfast both mornings and the staff we very helpful. Would be happy to recommend to anyone on a break to London.

    « One of the worst hotells I have ever visited »

    London hotel rooms are small and pricy. This room was very small (maybe 9 m2) and the price was moderate (the only good thing in this hotel). There were a roof window in my room so I could see the gray London sky. Cleaning of the room was inappropriate: when I arrived the trashbin of bathroom was unemptyed. I do not want to descripe what I found from looking into it. I told that at the service desk and they appoligies of it but could not do anything about it because of the late hour, however offered me a cup of coffee. Next day there were other trash on my floor after cleaning, showing that the cleanup is sloppy all the time. There were also an odd, old smell in the hotel, maybe due to the carpets? The internet connection was very slow. Well, next time I will choose an other hotel.

    « Blissful Sleep »

    Checked in early to allow for a day of shopping and sight seeing. Quick and efficient and nothing too much trouble. Room amazing, even though i was close to reception,very quite. Plenty of space and the bed was super comfortable Breakfast continental - however plentiful, again staff ready to help. Check out easy Local area, well stopped in the first of many shops and bought so much we had to take it all back before heading up to London. Tube into the city was easy and within walking distance, came back very late and again tube back and felt safe.

    « one night stay for a show at the apollo »

    great hotel and only five mins walk from the tube and the Apollo this was the key fact for me the hotel is modern and quirky although the room I stopped in was small but all that you needed was there I only had the room as was out on the day and night and did not eat yet I'm not sure if a evening menu is available for travel in around to London and shows this place is there modern clean and helpful staff easy access to tube, which will take you everywhere you need plenty of pubs and eating places right on the door step of this hotel and would to again without a second thought

    « Clean, Modern and well situated »

    This hotel is very good, spotlessly clean and they serve an excellent continental breakfast. Our room was very small but well appointed with everything you need and a nice comfortable bed. The ensuite had a spacious shower enclosure with powerful rain head shower.  The Seraphine Hotel is very convenient for trains, tubes shopping and restaurants.  The only criticism would be the external street noise but this did drop off through the night and you're in central London so what else would you be expect. Excellent value for money. 

    « Special visit ruined »

    I booked the Best Western Plus Seraphine Hammersmith as a treat for my Wife. It was a special birthday for her so I'd booked the three of us( including my step-daughter) for a weekend stay. On arrival at the Hotel, the first thing that hits you is there's nowhere to park in the immediate vicinity. My Wife is disabled and struggles to walk. We ended up parking in the main precinct Car Park which is located 5 minutes drive away at the back of the Hotel. The cost for parking there is approximately £50 per 16 hours, so you need to factor that into your costs, although I planned to get out of there ASAP. It took us around fifteen minutes to walk from there, which when you're laden down like a pack horse seems like an eternity to walk. As I mentioned, my Wife struggles to walk on two crutches. By the time we got to the Hotel, she was in considerable discomfort. We checked into our room, which was fairly small with one double bed and one sofa bed. I noticed that whoever had made the bed hadn't put the bed legs down properly, but as I had to go back to the car thought no more about it. There was blonde hair all over the floor and the scatter cushions that had been placed on top of our clean white pillows were stained with what looked like blood. I had to go back to the car to get the rest of our luggage and move the car from the RIP-off Car Park. Fortunately, I found a car parking space down a side street just two roads down. As it was the weekend there was no charge. There's a meter for normal days (£2.60 per hour). I finally got back to the room with another load of balloons/bags and it was time for us all to go out. I had booked tickets to see Wicked at the Victoria Apollo. It was only a four mile drive and I thought it would be a quick drive. An hour later and after a nightmare experience with the London traffic and a SatNav that seemed to enjoy sending me the wrong way, we arrived at parking which inconveniently was again 15 minutes walk from the Theatre. Taxi fare from the Hotel to Victoria Apollo is £30 plus so it's still cheaper to drive it even accounting for £10 parking charge there. We arrived back at the Best Western Plus Hammersmith at Midnight (fortunately my parking space was still there.) My step-daughter went for a shower and got changed for bed. She sat on the single sofa bed and the whole thing collapsed. I laughed and said somebody hadn't put the legs down properly and I'd sort it out. I lifted the mattress and realised the bed was broken on the brackets. Whoever had made the bed must've seen it was broken. We all were shattered but I went down to Reception to complain. Somebody came up to examine the bed and agreed that it was broken. She said the Manager would call to say what they were going to do. The Manager rang and asked me to go to Reception. I went down and the Manager told me they had a solution. We could move to a different Best Western Plus at Kensington (which was actually a lower rated Hotel). Bearing in mind this was now almost 1am and the other Hotel was several trips to the car and then a further 2 miles away, I respectfully refused the downgrade to the other Hotel. We'd put the mattress on the hair-covered floor and make do for the night. The next morning, we went down for breakfast which comprises of a fair sized continental breakfast (Ham, eggs, cheese, cereal, croissants and toast etc. )Unfortunately, everything was almost empty and just as I got to the serving area the last of the boiled eggs were taken. I asked for more and waited and waited. The eggs arrived a full twenty plus minutes later. Towards the end of breakfast, a manager came to see me and offered us an upgraded room. We gratefully moved to the new room which was much larger with two double beds. I have complained to Best Western that we were still charged full-price for the rooms, but have so far had no reply from them. All in all, my Wife's special birthday had been ruined.

    « Enjoyed my stay! »

    Best Western Plus Seraphine Hotel was the first I stayed in at a number of hotels while I was in London. I was extremely satisfied with the location, service and cleanliness. However, the size of the room was too small for 3 people, especially since the window cut into the available space. There was barely any space to walk around in. Other than that though, everything else was wonderful. Bathroom was spacious and comfortable. Breakfast was simple but delicious and when the food ran out, the staff was prompt in refilling it. Great service from very helpful and well-mannered staff.

    « Compact and bijou, as they say. »

    Smooth check-in, our room was right off reception so we had concerns with noise but no issues found. Was shocked by the size of the double room, would have been interested to see how the got the double bed into the corner its was in. Once over this shock, we soon warned to the clean cozy box and was happy to find the bathroom not mirroring the bedrooms minor dimensions, with the shower plenty big enough for 2. After a comfy nights sleep the breakfast was found to be satisfactory with continental range offered. Would recommend but be ready when you open the door!

  • 3
    « Small - and ok in the end »

    We arrived late, but staff at the reception was friendly and check-in was smooth. However, when we got to the room it was very warm and in the bathroom there was a really bad smell. After half-an-hour of testing and testing, it was not possible to get the a/c started. After some mo0re discussions with the reception we got a new room, which was ok. The bed was quite narrow, not too much room for two adults, but then we were only staying one night. Bathroom and room was otherwise clean, tidy and in good condition. Breakfast was average. The location of the hotel is good, just a short walk from Hammersmith tube station, both malls and local shops in area, also late night supermarket, if you arrive to late for restaurants to be open.

    « Compact but comfortable »

    Stopped for one night as we were going to the Apollo. Great location for Hammersmith Apollo. Stopped on 3rd floor as I requested top floor. Room and bathroom small but comfortable. Contained hair drier for my wife and it had complimentary shampoo and shower gel. Continental breakfast was served on 1st floor. Arrived at 9.45 for breakfast, closes at 10.30 at weekends. Electricity kept failing in breakfast room and no-body had checked to fill up the breakfast items. Once the items had been filled and electricity sorted it was quite enjoyable. If returning to visit Hammersmith would use again.

    « Nice hotel, if you like sleeping in a cupboard! »

    Clean, modern hotel, polite staff, etc., but the room we had was small. And I mean tiny! Hardly room to squeeze around the end of the bed and it was impossible to sneeze in the bathroom without banging your head on the wall. Fine for the one night we spent there but if you're any larger than average size or suffer from claustrophobia, pick your room very carefully.

    « Great location and service »

    A tad expensive because of the great location in Hammersmith I.e near shops and tube stations. Great friendly staff but the rooms are tight... Even for two people with big luggages. Parking is on availability basis in the vicinity.

    « Nice and cool »

    After a really hot day at the Community Shield match it was great to come back to a really cool room. The a/c works! Conveniently situated near Hammersmith bus and tube station and a good Wetherspoons which has a great range of real ales and the food .... well its Spoons nothing more of less. Perfectly satisfactory continental breakfast

    « Lovely hotel »

    We stated at this hotel in the 4/09/2016, the hotel is in a perfect location 5 minute from train/tube station, and all resturants bars and shops are on your doorstep, the staff are lovely and whilst the rooms are small they are lovely and clean but in london all the rooms are small, but that said still plenty of room for a couple to stay in, the continental breakfast was lovely with a wide range on offer, we will happily stay there again

    « Clean and tidy »

    Stayed here a few times over the years, when we had our sales meetings. Well organised and nice breakfast. Close to all the shops, tube and train station. Great selection of restaurants within walking distance. Only downside is the noise from the main road. Could do with quality triple glazing.

    « Lovely & efficient »

    Last minute booking by popping in there and we were really happy. Lovely staff, bedroom tiny but nicely decorated, clean & efficient. Everything you're expecting from a hotel of that level in this part of London are reunited. Continental breakfast simple and good but would have been nice to have some british bacon.

    « After reading negative comments previous to stay I was very pleasantly surprised! »

    A very central hotel in Hammersmith just 5 mins walk to tube. Although room was compact, it was quiet (on top floor) but had excellent facilities and was spotlessly clean. We were offered a complimentary buffet breakfast, which did not include an 'English' cooked, but was very nice with rolls, toast, cereals, yogurts, cheese, ham etc etc and the coffee was excellent! My husband and I would not hesitate to stay here again and would recommend the hotel to anybody looking for a comfortable, central hotel! Staff were also very pleasant and courteous.

    « Poor stay »

    Liked: - Centrally located, close to many shops, restaurants, bars and 2 subway stations. Didn't like: - Room was small, but I guess this is normal in London city center. - Very noisy (noise from the street and from other rooms). - Poor breakfast selection and not very good quality products, would expect more from a 4**** hotel. - Reception is located on the 1st floor and there is a lift on the ground floor, which can go directly to the rooms' floor. So anyone can just come in from the street, take the lift and go to the guests floor! Even though there is a written message inside the lift that it will only go up to the 1st floor (Reception) after 10pm, I didn't find it very safe. - In my booking confirmation it was written that payment should be done at the check-out. Then, when I wanted to pay in cash at the check-out they say it was not possible and that my credit card was already charged!!Had to pay extra fees to the credit card for no reason...

  • 4
    « Small rooms but a welcoming vibe. »

    Stayed here for a period of approx. three weeks while our property was being renovated. First impressions were that despite asking our insurance for a large room, as we had to work while staying here, the so-called deluxe rooms were still small, with smallish double bed, despite it being labeled as queen size. However, as we continued through our stay, we found that the room and breakfast area were good places to work quietly, and there are many cafes with wifi in the vicinity to work in too. Location wise it made all our travel so much easier, and with the amount of bars and restaurants in the area everything was actually very easy. We came to really like our room, despite the size, (it's an urban hotel at the end of the day, with all that entails) and the hotel staff, particularly the housekeepers, were very friendly and warm. Breakfast too, while not the most original, provided a decent start to the day. Ended up feeling quite homely by the time we left.

    « Average experience »

    Room was very small but tidy and clean. Bathroom was nice but the shower kept blasting me with hot water every 5 seconds. Bed was comfortable enough. Staff were fine but not particularly friendly. Overall just a very average and underwhelming experience.

    « Unexpectedly great »

    I've walked past the entrance to this hotel a hundred times and always thought "no way I'm ever staying there" - it's unfortunately placed on a really unattractive part of the street with KFC and other stuff around it. But on a business visit this week, my office booked me into the Seraphine - so I took a deep breath and checked in. What a surprise! It's actually very, very good. Excellent in fact, for a small hotel offering a "boutique budget" experience. Once you've made it up the stairs from the street, the reception and bar area are really light, bright and clean. I was given a warm welcome and checked in quickly. I was on their 3rd floor (highest up) and although the corridors are quite dark and narrow, the design is fresh and appealing. My room (322 I think) was tiny. A double bed. A chair. A small desk area. And a shower room. But everything was carefully designed and laid out. Everything was very clean. And the tiny shower room was brilliant - a massive rain head shower with room for two to squeeze in, if that's what you wanted! I was on a work visit so didn't try any food or drink. I just stayed overnight (quiet, dark) and left early the next morning. For a short inexpensive business stay, I'd say that this place deserves an excellent rating.

    « Bed small and room smaller »

    Booked a room with extra space as my husband was sharing wiht our son on a trip to London. Feeback was that room was small and bed uncomfortable. Breakfast wasnt good at all, and generally the hotel lacked courtesey

    « Customer unfriendly »

    My wife and I accidentally double-booked our week stay in London I sought a partial refund. I booked a non-refundable reservation so the hotel could legally keep my money though we were not staying, but since I contacted them with the request a week before our stay giving the hotel adequate time to re-sell the room they refused my refund requests by phone, email and in-person. Not customer friendly.

    « Very good hotel »

    Location is great, easy access to Heathrow and the center, some useful shops nearby. Our room was a triple one, on 1st floor. It was very clean and there was enough place for three adults. The staff was friendly. The only problem was the wi-fi. It is said to be free wi-fi but actually it didn't work. There are computers near reception desk, though.

    « Nice hotel »

    First time for me at a best western. I only stayed here for one night as the usual hotel is stay in was full. It is very close to Hammersmith station and there are lots of shops nearby, which is handy. The hotel is nice with a small bar in reception. The rooms are quite nicely decorated but some have no windows. I asked and they moved me too another room. The only real negative thing to say was that it was quite noisy from the street traffic. I stayed on the 3rd floor and it was quite loud. I'm a light sleeper so this was an issue for me. I'd stay here again but probably not on a business trip.

    « Best Budget Hotel in the area »

    The place offers a great location (very close to the Hammersmith tube), has many shops around it and offers free Wi-Fi. We loved the hotel, they serve a good breakfast, though options are quite limited for vegetarians. The rooms are of decent size. The service is great, the staff are very friendly & helpful. Will be returning to this hotel

    « Perfect location if you're going to the Apollo Theatre »

    Great location, close to subway station and close to Heathrow. We picked this hotel so we could have walking distance to the Apollo arena (just a few minutes away). Small rooms but nice and clean. Looked newly renovated. Staff was nice and friendly, what more could you ask?

    « Great overnight spot for Apollo events »

    Stayed here for one night after a concert at the Hammersmith Apollo. Rooms are very small, but have everything you would need. Would recommend as a good overnight location, but you wouldn't want to be stuck in the room for a long time! Breakfast was buffet style eat what you want and while not a huge selection, there's still enough for a good breakfast.

  • 5
    « Great hotel »

    Lovely hotel, perfect for a weekend visit to London. Breakfast was great, lots to chose from. Room not too small for London but very clean and modern. Would definitely stay here again when in London. Staff friendly and helpful, we were able to leave our bags at reception as we arrived before the check in time.

    « GOOD VALUE »

    Good value, friendly staff and surprisingly a very spacious room. This hotel is in walking distance of the Hammersmith Apollo so it's perfect if you are coming into the city for a gig. Upon check-in I was offered a complimentary ticket for breakfast the following morning. We'll worth it.

    « Comfortable place to stay »

    My husband and I booked this hotel from May 12-14, 2016. The room we booked is relatively small compared to other hotels we've stayed. However, considering our size, we are small Asian couple, the room is ok for us. I appreciate that it offers breakfast since we like to start our tour with a full stomach. The staff are helpful.The location is safe. The room is clean. One can easily find this location: from London Heathrow airport, just ride the tube via Piccadilly line (the blue line) going to Hammersmith. In Hammersmith, go to Kings Street exit. Walk past Wasabi and King's Mall. I highly recommend this hotel.

    « Give this one a miss »

    We stayed here in late May 2016. I booked online and requested two single beds in the option box as the site defaulted to a "double." On check-in we were given the double room and when I asked about the two singles I was told the hotel does not have twin rooms with two single beds. The room was small and only had a double bed. I mean a DOUBLE bed, the one smaller than a Queen and two sizes smaller than a King. I haven't slept in an actual double bed for years. This was most uncomfortable. I haven't encountered a hotel offering old fashioned double beds for many years now. It is surprising for this hotel considering it is not cheap. Even though the room is small it could accommodate at least a Queen size bed. Additionally, check-in was perfunctory and the breakfast quite ordinary. Overall, this hotel has a second rate feel to it. It has four stars so there must be some scale applied to that but I simply cannot see how it would attract four stars. There are plenty of better options nearby for the price. Give this one a miss. I would not recommend this hotel.

    « Vacation »

    Great small hotel . Simple, small functional rooms. Close to the tube so can get to mid-London in 30 minutes. Lots of nearby pubs and places to eat . Short walk south to the Thames River which is a great place to set , eat , and have a beer! We'd definitely stay there again !

    « Clean but small »

    This hotel is ideally located in a central Hammersmith location surrounded by shops pubs and restaurants. The entrance isn't the clearest, as the first thing you see is the slot machine arcade. But once in the staff are friendly and the hotel is clean and modern. As others have said the rooms are not generous in size, they have very much tried to get as many into the space as possible to the point where you couldn't see the TV from the bed without a weird contortion. However this is London, small rooms are not unusual, and this was reasonably priced, clean and modern, with easy access to central London.

    « Very acceptable »

    This hotel is a 5 minute walk from the tube so very handy. Very pleasant man on reception. The room had no windows but had an adjustable skylight which was useful. Breakfast was very acceptable and plenty full. All in all a very good small hotel.

    « Location won it for us »

    This is a standard, Best Western Hotel. Rather a three star place, clean rooms, comfortable beds (soft). Very close to the Underground station. Breakfast - continental, not very much of a choice, but for us - better than having English Breakfast. Free Wifi - good speed. Reasonably priced.

    « Decent but small rooms »

    Small rooms... well ours was extremely small. To put it into perspective, we had to crawl over the bed to get from the entry door to the bathroom. The bed literally almost goes from wall to wall. Don't get me wrong, it's clean, there's all you need, it is modern but none the less, not the most practical room. Random fact, when we opened the window we were staring at a wall, not in the distance, we could touch it. To discuss budget I would say that the room was not too expensive but that is to London standards of course, 149 euro's and that does not include breakfast. The location of a hotel in London is subjective. If you know your way around the underground, almost every location is good or practical. It is however in a shopping street and I'm not talking fancy Oxford street shopping. It's more like your typical shopping street with a few local shops, pharmacy, Primark, etc... Well actually, the hotel is located between a KFC and gambling hall if my memory serves me well. We didn't have much interaction with the staff but from what I saw they were polite and very much laid back. Wouldn't know what happens if you had a complaint or problem. Would I attend this hotel again? Well I'm divided. I wouldn't make a big fuss if I was booked there again but I wouldn't greatly look forward to it either.

    « Small but Good »

    The hotel is accessed by a small door off the street and the reception is 1 floor up. It's not a welcoming start but don't be put off. The desk staff were OK. The room was very small but well equipped. The 3rd floor room had no windows but did have a skylight. The shower was great. The breakfast was basic and only continental. No hot food other than toast. V close to Hammersmith Tube and better than the Hilton Express down the road.

  • 4
    « Decent stay for the price »

    Room small but just fine even for two (couldn't bother less). Room clean and comfy, quiet at the night, equipped with tea, coffe and a kettle so it's a nice addition. Excellent location near subway, quiet neighbourhood, cheap stores nearby. Only thing I could complain about is breakfest, it's really average, without warm dishes like scrambled eggs, beans, and all that british stuff. So it's one thing I could change. Generally a decent place, I would still recommend.

    « Acts like a budget hotel. »

    Wasn't too impressed by this place. Main problem i had was just how incredibly small the room was (not uncommon with rooms in London but this seemed extreme). There was literally not enough space between the bed and the walls to lie down my suitcase fully. I actually find travelling on business and staying in rooms like this quite depressing. Maybe that's a personal thing! Location is obviously very good. Well decorated. Good air conditioning. Room was facing the road and cleaner and delivery truck noise woke me up repeatedly. Breakfast was very average. Staff seemed rather miserable and disconnected - i felt like i had to persuade them to help me. I will try to avoid staying here again.

    « Great stay »

    We stayed here for one night, it's a great little hotel with good facilities and in an excellent location near the tube and plenty of bars and restaurants nearby, the rooms are clean and our room was very quiet, we had a lovely sleep. The staff are very friendly and helpful. I would recommend.

    « Helpful staff, but small rooms, small beds and noisy »

    Ideally situated for a trip to the Hammersmith Eventime Theatre the rooms were small, the bed a double apparently, was only a small double, two larger people would struggle for room. Our room was overlooking the" High Street" and you could hear all the vehicle movements and people outside even through the double glazing as if there was a window open. The room was clean and tidy and had all mod cons , the breakfast was fine. The hotel has a bit of an issue in that English is not the first language of some of the staff which makes communication difficult and on a couple of occasions almost impossible. On the whole the hotel served our purpose for a not unreasonable price. The hotel has no parking but we parked in a shopping centre nearby for £30 for 24 hrs

    « Well presented modern hotel step up from premier inn »

    Pros Stayed here for nearly two years for work beautiful presented hotel, bathroom shower to die for, comfortable beds, free waters, Sky lights in most rooms, cons rooms can be small, rooms can be very hot only a continental breakfast book with confidence xx

    « Booked for me »

    Good location friendly staff and good breakfasts but far too noisy for me , front room , small room and right next to street and kitchens , deliveries start at 5am so early start , I'm a light sleeper so maybe being harsh but it really was noisy , sorry

    « Nice place »

    Pretty nice hotel. Well deserved by the subway, which is not too far away from Piccadilly Circus. The room was very nice, even if it was kinda small though. Anyway I'll go back! The front desk agents were nice.. And everything was pretty clean. Nice place, I recommend it for a weekend

    « There is budget and then there is BUDGET »

    Firstly, let me start by saying the location of this hotel is perfect for Hammersmith tube or even the Apollo. It is literally a 2-3 minute walk. And for what we paid £80 it would have been a steal if it wasn't for the following........ The staff have no customer service skills let alone a shine of personality. They mumble, say the bare minimum and can't make eye contact. I just can't understand people like this working in this type of environment. When booking this hotel I requested as quiet a room as possible after reading other reviews on here and We could not have got a noisier room, first floor, above the main road, right next to reception, the lift and main staircase. The smell of stale smoke around the room was not pleasant until i realised this was due to the bin in the room having not been emptied from the previous guests and that contained empty cigarette boxes. The ice machine in the corridor didn't work and there are no fridges in the room so be mindful of this. The bed is at best a standard double and my partner and i are not big people. It was however a comfortable nights sleep (if you stay still and are not wrigglers). We went out for breakfast the following morning, and when we returned at 11.45 we was locked out of our room. Being told checkout was 11 so they had blocked our card although my booking confirmation email specifically stated 1200. My recommendations: if you expect the bare minimum and I'm low you will be fine. If you expect more, don't waste the £80. There are other deals to be had.

    « Great location for visiting the theatres in Hammersmith »

    Lovely hotel in good decorative order. Rooms were clean and the en suite was huge! My only negative, is that he room was far too hot, and when we turned the heating down, it didn't make any difference, so we had to open the window. Internet (wifi) is free. Breakfast is continental and the choice was reasonable, but not great.

    « Surprisingly Good »

    I stayed 4 nights whilst working near, unfortunately I drove to London which was a big mistake, however, when I had managed to drive the 3 miles from my place of work I could usually find a parking place on the side street, and between 6.30pm and 8.30am there are no restrictions, I will amend if I get a ticket. There is a car park just up from the hotel through the Kings Mall, but there is a very sinister looking housing development of concrete flats, majority of which look boarded up, and doesn't look particularly safe, stick to the side roads. The hotel was clean and the staff very friendly.

  • 4
    « Very Small, but Clean »

    This is definately the smallest room I have ever stayed in. If my husband was standing at the end of the bed, I had to wait for him to finish what he was doing so that I could get by. Other then that, everything was great. Free breakfast in the morning with croissants and cereal, no hot waffles or pancakes like we get in the States or Canada, but with the price of food in restaurants in London, this was a bonus. The room was very clean and the staff was very friendly. The location was fantastic, so close to the Hammersmith tube. We took the tube from the airport and it only cost us 1.5 pounds each for the trip. It is worthwhile to get the Oyster card and travel around London on their public transportation. Beautiful city!!

    « Unexpectedly good »

    With an entrance positioned unpromisingly between a KFC takeaway and a casino, this hotel did not look like a good option. However, once you enter the first floor reception, things begin to look up. it's clean and pleasant and the staff are welcoming. There was the oddity of asking for a £10 cash damage deposit. Why, when it was returned in the morning with the room unchecked. The room itself was a real surprise - spacious, well equipped, pleasingly decorated with a very comfortable bed, a huge TV and relaxing lighting. The bathroom was enormous. For the price, it was well worth it. The only drawback was a tepid shower in the morning, which never warmed up even though it ran for quite a long time. Staff were very apologetic and offered vouchers as compensation. All in all, good value for the price. You wouldn't want to hang around there all day but if you have to been in that part of town, a good choice. And you could always pop downstairs for a spot of gambling it you were to get bored...

    « Nice, modern place to stay, short tube ride from London attractions »

    This was an excellent place (great value for money) to stay at close to London city center - we stayed 4 nights in Jun 2015 and had one double room and one triple room. The rooms very somewhat small - but nicely decorated with fresh, contemporary decor and clean. Breakfast was very good with plenty of choice (and we are vegetarians). The staff was quite helpful - they would help us warm food for our 2 yr old toddler. The hotel is located in Hammersmith and about a 5-7 minute walk to the tube station (Hammersmith has two tube stations - one which is the start of the Circle and Hammersmith/City Lines - and the other on Picadilly/District lines) - the second one takes you to Westminster / Tower bridge etc.. - short 20 minute ride away. Next to the hotel there are some large stores (Primark) and a mall. Overall - an excellent stay for great value in London!!

    « Pleasantly surprised »

    We stayed for one night, hotel was spotless as was the room. Friendly staff who checked us in early and promptly which was a real help. Room was a little small but perfect for our needs and well equipped with kettle, coffee etc. There were also 2 bottles of water. Hairdryer available and toiletries. Breakfast is cold continental buffet with absolutely loads of choice. All in all a good break. Location from tube is literally a 5 minute walk. Would definitely use the hotel again.

    « One Night Stay »

    My husband and I stayed one night as we were going to Hammersmith Apollo. Reviews I had read said about the rooms being very small but ours was perfectly adequate. Tea & coffee facilities and bottled water were provided. Considering we were on a busy road it was lovely and quiet. Breakfast was buffet continental and there was plenty of choice. We would definitely stay here again.

    « Excellent »

    Excellent location for Hammersmith Apollo. Very clean, modern and great value for money. Room was small but not a problem. Poor wi-fi and drink selection in bar only downside. Would definitely book again if staying in area ??

    « Convenient for the Apollo »

    This is a well situated Hotel about 10 minute walk from the Railway/Bus station and the Apollo. We travelled up from Devon buy coach and need somewhere close to both. The entrance to the Hotel is very small and easily missed being wedged between two stores. The reception is upstairs but their is a lift. Our room was very clean and of a reasonable size and a safe was included in the price. We had a good sized well placed TV and aircon, In general the room looked newly refurbished. The cleaning staff were polite and friendly however the reception staff although polite seemed disinterested and lacked any enthusiasm they never smiled and offered no additional useful information. They didn't even thank us for our custom when we left just took the key. But that was a minor issue. Overall I would recommend this hotel and we would use it again

    « Good value for London, convenient for Apollo »

    First class hotel, level walk from Underground and convenient for both Lyric and Apollo venues. Bedroom, although a touch small, had excellent facilities and a generous continental breakfast was included.

    « Hammersmith Apollo »

    Lovely staff, plenty to eat at breakfast, rooms clean although a bit small but sufficient. Nicely decorated rooms with plenty fresh towels and hot water. Shower worked perfectly We were only round the corner from Hammersmith Apollo (took about 5 minutes). Hammersmith is lovely area. Station just up the road from our hotel. Shopping centre next to hotel - lots of shops, coffee houses. Would definitely recommend and would definitely stay at hotel again.

    « Nice and quiet, friendly staff »

    Very pleased with this hotel and enjoyed my stay. The room was nice and clean and the staff was friendly. It was nice and quiet as well. The hotel was just a few minutes walk from the Hammersmith tube station which was very convenient.

  • 4
    « Bijou rooms »

    Very clean, comfortable bed and quiet (we had room at the back). Fantastic shower! Really well placed for Apollo theatre and underground. Good and plentiful breakfast. Only downside was size of the room. It really was very small but as we were only staying one night it really wasn't an issue.

    « Good hotel in a good situation »

    The service in the hotel was good, pleasant reception, well cleaned room each day and helpful breakfast staff with a vegan meal. Staff were all very accommodating and pleasant and influenced our good opinion. The room was small, 'bijou' might be the word. Initially we were given a room with no windows, outdoor light coming through a ceiling 'window'. We were offered a room upstairs with a window, attic corners to the room and again bijou, but we got to really like this room. The hotel has a nice feel to it. There are lots of shops and restaurants in the area, and nearby the Lyric Theatre. Not far from the river for the Thames Path, Fulham Palace, London Wetlands. Also close by is Hammersmith Underground.

    « Very nice hotel »

    Nice modern and clean hotel we stayed at for one night when there to see a gig. The room was nice. The walk in shower with rainfall shower head was fantastic. LED lighting everywhere! Bed comfy (if not the largest double bed I've slept in but ok for a city hotel) Space ok (we stayed in an executive double - whatever that means?) What can I say? It ticks all the boxes, it's modern, it's clean, it's reasonable, it's close to the station and the gig! Will use this hotel again

    « Compact !! »

    Stayed there 1 night. Found everything to be really nice & clean. Bed very firm & comfortable, just as I like it. Shower amazing with great pressure & separate rain head and handset. Only criticism is layout of toilet. Sitting on pot was the closest thing I've done in years to getting into a Lotus Elise !! Far too close to sink and wall. Also, have to stand in lobby to brush your teeth unless you're only 6" wide !! Overall quite nice. Well placed for Hammersmith tube & Apollo theatre

    « Good value »

    Stayed overnight at this hotel after going to the Hammersmith Apollo. Great value for money, clean, staff welcoming. Although the room was small it was perfectly adequate for us. A nice touch was bottles of water as well as the usual tea and coffee in the rooms. Beds comfortable, the continental breakfast was good. Asked for gluten free bread and it was provided. The only thing was that security wasn't good, anybody could wonder around the hotel without being challenged. The rooms were secure but not the corridors. The reception counter was very high so that the staff couldn't see who was coming in. Overall I would recommend this hotel for a stay in London.

    « Handy Location »

    Hotel well placed for bus station & tube & many shops, restaurants & pubs within minutes. Hotel room was small but perfectly furnished & had superb bathroom. Breakfast was continental but had good variety of food. Staff friendly. Everything clean & well maintained. Some rooms have sky light rather than a window. Excellent value for London.

    « Expected better & could so easily achieve that! »

    Excellent location for theatre, underground & shops.Overall very clean, comfy & secure with 4* touches, air con, free in room safe, complimentary toiletries, bottled water etc ice machine on landing. Room was tiny (only a small double bed) with only a skylight, no window, although it does open & there is a blind (all electronic). The staff weren't welcoming at all just telling us check out was 11 am (says 12 on website) the cleaner was the only one with a cheery hello! I asked for some extra coffee & it was like asking for gold dust!Breakfast ok, nice croissant, hot boiled eggs, cereal, ham etc but the toaster not working, only 1 toaster?!! A good manager would have popped out for a new one for a tenner! The room had a very wet patch on carpet (got wet socks), the bedside light didn't work & I'm not sure there should be a plastic bag over the smoke detector? All these niggles so easily fixed & then a glowing review & high recommendation.

    « Good position »

    Stayed at this hotel, ideally situated for anyone going to see a show at the Apollo Just minutes away from the venue and tube stations. Rooms clean, showers hot. Would definitely use this hotel again and recommend to family and friends.

    « Great location and value »

    This hotel was in a perfect location for our function at Hammersmith Town Hall. It was a bargain as far as London goes, clean room, water and tea/coffee making facilities, toiletries, decent buffet continental breakfast. As we were friends staying together as opposed to a couple, we asked for a twin room, to be told there werent any. However, upon arrival, they had given us one of their triple rooms, which we were really pleased about. Paid 2.5 times more for a hotel along the road a few weeks ago, yes, it was a beautiful building, the room was bigger, but really, the comparison was not worth that sort of money, for the amount of time we spent at the hotel, i.e sleeping and breakfast.

    « Bijou and compact »

    We stayed at this hotel for a concert at the Hammersmith Apollo, only a 5 minute walk so great location. Hotel was very clean and nicely decorated , reception area had plenty of seating and the breakfast area was clean and well presented, breakfast was a bit chaotic, no plates then no bowls then no bread then no cups... It all eventually arrived but not without having to ask a member of staff. We stayed in room 312 which had a window but was small, it had everything we needed but not many places to store anything, only one metre of shelving so toiletries and the like ended up on the floor when we wanted to make a tea.... best shower I think I have ever had and very clean... Reason for 4 stars was the room really stank of stale smoke, we thought at first it was outside but no it was the room.. Other than that it was very stylish, modern and well presented.

  • 4
    « Good »

    This is a very pleasant hotel, staff where very friendly and the hotel is in walking distant to the tube station, ten minutes and your into Paddington. Plenty of nice pubs close by to eat. The breakfast was continental which was adequate and you could help yourself to as much as you wanted.

    « Nice and clean with helpful staff »

    We only stay for one night, which was good as the room we booked was small, but it was nice and perfect for our needs. We had a good night sleep so we we're happy, the breakfast was nice with a good choice and the staff were nice and friendly. Only one down side we found the wifi very poor.

    « Excellent location »

    Nice hotel in a excellent location, as Hammersmith tube station is less than a 5 minute walk away for a 10 minute tube ride into central London. Hammersmith is also good location for shops, restaurants and theatre. Hotel was good value for London. Nice room and buffet breakfast.

    « Ok but very very small. »

    The hotel is ok enough and clean enough but the rooms are tiny. It is good we were there for only night and thus brought hardly any luggage as there would not be room to leave a suitcase. The breakfast was basic but ok enough. All in all perhaps a bit expensive for what you get but for the rest ok.

    « Let down by cold shower in the morning »

    Room was good, an opening skylight rather than a window was a little different to normal. Shower was great on arrival, but there was no hot water at 0840 on Sunday morning. Reception staff sent someone from maintenance to check, they confirmed "a problem" but offered absolutely no apology. Would have rated 4 if it weren't for this problem and the staff's nonchalance, which lead me to suspect this is a regular occurrence that is unlikely to be fixed. Couldn't get the free Wi-fi to work, but picked up on the KFC one downstairs instead!

    « Billy Connolly trip »

    Nice enough hotel. Mostly clean and tidy with modern but small rooms. Ideal for an evening at the Apollo and would definitely stay again. Continental breakfast was decent although a bit of a scrum as limited space in the reception/dining area.

    « Bijou but just the ticket »

    Have just spent 1 night in this hotel. It was part of our Christmas pressy from our kids so no idea what the hotel was like. Our room was small but well thought out with a lovely shower room, pristinely clean and very chic . The staff were all very friendly. Breakfast is only continental but plenty of everything the biggest of appetites would be fuelled up for the day. The Hotel is 5mins from the tube and 5mins from Hammersmith Apllo (walking) Hammersmith itself ? It was our first visit but will definitely be back, the area is vibrant with plenty of bars & restaurants a good base to enjoy the touristy stuff but somewhere to come back and relax over a nice meal and s few drinks. Looking at some photos on the site some bathrooms look a bit cramped so just be aware. Ás for our experience brill stay looking to book again to stay a bit longer next time .

    « Modern, comfortable and clean! »

    My husband and I stayed here for one overnight on a weekend of shows. We arrived in London early and rang the hotel to ask if they would look after our small case until we checked in. Better than that they checked us in straight away so we had the room immediately! It was on the small side but modern and very clean with a good size bed, desk/dressing table, two chairs and a wardrobe (open fronted too so the doors didn't get in the way! Brilliant!). Wall mounted TV too (although we didn't use it). There was plenty of tea and coffee and a good supply of milk cartons too, along with two complimentary bottles of water! The bathroom was a very good size, very modern with a big shower cubicle and again very clean! We had really good nights sleep and breakfast the following day was free and very acceptable, consisting of a continental style cold buffet. My only criticism was that the dining room was too warm to be comfortable. Overall an excellent establishment and we would happily stay again!

    « Fantastic hotel for the money »

    Small rooms but very nice and comfortable didn't mind not having a window as controlled skylight was brilliant. Amazing shower and lush soft carpets all topped off with a nice continental breakfast. Hats off great stay and easy to walk to the Apollo. 10/10

    « Great hotel for 5-day citytrip »

    Great hotel and location. Just outside the 'real centre' of London. We had a great room, a bit small. But we've only slept there and had breakfast. We recommand this hotel to everyone who is planning to make a citytrip to Londen. The service was great and the bed was comfortable.

  • 3
    « It's ok »

    We paid for an executive double room which turned out to be a boxed attic room which was barely 10 foot by 10 foot - absolutely nothing executive about it. Air con didn't work and the shower was scorching or freezing. Two tea bags and two sachets of coffee. The hotel staff really need a lesson on customer care they we unfriendly unwelcoming and generally just didn't seem interested in the guests full stop. Breakfast was average but as there was no staff there to welcome you, you have to pretty much figure it out for yourself. I've stayed in at least another 5-6 Best Westerns all of which put this small hotel to shame. Don't get me wrong the hotel is very clean, modern and stylish and in an excellent location. unfortunately we will not be staying here again

    « Okay-ish hotel »

    Me and my fiance stopped here last year for a weekend of sightseeing in London. The room was very clean and modern, however extremely small. We had to take it in turns lying on the bed to allow the other to get changed before we went out. A continental breakfast was included in the stay, however it was very basic to say the least. We would have been much better eating a breakfast down the road where there was also a lot of choice. Great location to the tube, and Hammersmith itself has plenty of pubs, eateries and shops. However the size of the rooms for the price let it down.

    « Compact, modern hotel which was well located »

    We stayed here for three nights in April 2015 and it was well priced for where it is, the hotel is small, but it is well organised to fit everything in, its clean and the staff are friendly and offer you good help. The complimentary breakfast is a nice bonus, its not a full english, but its a continental freebie which for the price we paid, we couldn't complain. We will most probably be going back to stay here again int he future and although small, we've stayed in much smaller in other big cities.... It would be a great hotel for shopping as its close to a couple of huge shopping centres, and its within a couple of minutes walking of the hammersmith tube line...

    « Great location, clean & tidy, good breakfast »

    We stayed at the Seraphine on New Year's Eve & were very pleased with the room & the location. The room was clean & tidy & the hotel was only 10 minutes walk away from Hammersmith tube station. The continental breakfast was excellent and plentiful. Many thanks :)

    « Handy but uninspiring »

    I stayed one night in this hotel on returning from holiday and before continuing my onward journey. I got a budget price so it was reasonable value for money, though I wouldn't choose to stay here again. The hotel is a few minutes walk from Hammersmith Tube station so is convenient for travellers, or those going to an event in Hammersmith. Only the entrance is on the ground floor with the reception on the first floor by stairs or lift. I was checked in reasonably efficiently, given a wifi code and told that the continental breakfast was included, which was a pleasant surprise as the site I booked through doesn't usually include breakfast. My room was on the third floor, and as others have commented you can't take the lift straight up there after 11pm. The room was smart, but very small with the bed taking up most of the space. The two bedside tables were taken up by a phone and an iPod dock - the latter a nice touch but it means there's nowhere to put your watch, glasses etc. After I'd gone to bed I realised the room was quite noisy and found that the inner window wouldn't close properly - someone had previously tried to wedge it shut with paper, but my further attempts were no more successful. Between the traffic noise and the rather lumpy mattress I didn't sleep all that well. On the plus side the shower was very good, the wifi worked well and the breakfast was adequate (especially as it was unexpected).

    « Christmas weekend stay »

    I have stayed in London hotels before - or should I say shoe boxes - so I was pleasantly surprised when we got in our room which was spacious, fit for purpose and clean. We had booked in advance to attend a concert which was cancelled but went as we didn't want to loose the booking. The staff were fantastic - and we were on the first floor - which with my recent disability was a great help - thank you ! we slept well with no noise and a relaxed continental breakfast. Not far from the tube and within a shopping area. I would recommend this hotel to London stayers and would hope to return on day.

    « Reasonable value for money »

    Hotel is close to major transport hub (Hammersmith Station) and shops. Rooms are very compact so more suited to couples or singles. Noise-proofing is not great. Hotel was well cleaned and maintained. Facilities are minimal so this hotel is most suited to people who are spending most time elsewhere - which is what London is about! Breakfast is a continental buffet with a selection to suit most tastes but not the most extensive ever. I found the staff helpful.

    « Missing basic features »

    Location was ok. I took the executive room, and was surprised of several things: - The desk space was very small to put my laptop on. I barely could open the screen to an appropriate angle, otherwise the laptop would fall in my lap! - There was no minibar or small fridge, which deprived me having cold water in the room, and made me one from the hotel bar every time I needed it! - The reception was on the 1st floor, and the main entrance was on the ground floor. For security reasons, after 11 PM you can only go up to the 1st floor where the reception is, and you have to continue your journey using the stairs!

    « Good hotel »

    Stayed for one night with my two boys in a triple room. Attending a show at Apollo theatre. Equidistant between theatre and Hammersmith tube station so great location. Clean. Modern. Great breakfast. Easy check in check out. Room a tad small but served the purpose. Would def stay again

    « Good Hotel in Hammersmith »

    This is the 3rd stay we have had at this hotel. Very convenient position with short walk from Hammersmith Bus/Train Station. Lots of choice of eating out places very close by with shopping centre and banks. Comfortable, clean and smart hotel. We have returned a few times as easy travel to our onward destinations, shopping/theatre and for visiting family. Great staff and the hotel is kept very well. Buffet breakfast with lots of choice. Rooms are a little on the small size but well fitted out and with a great shower and comfy bed what more can you want. We will be returning again very soon.

  • 5
    « Lovely room for a great price »

    Really beautiful hotel stayed with my Husband for 1 night in a standard double room. Really comfy bed and the room was presented lovely. Its in a great location close to all the shops and resturants only a very short walk to Hammersmith tube station. Breakfast was included in the price of the room it was a normal continetal breakfast with unlimited drinks layout made it really quick to be able to eat and be on our way. Overall high standard and friendly staff all for a good price especially considering its location.

    « Pleasant stay »

    Stayed for 3 nights for long weekend in London. Very small room, could not have stayed in it for more than a couple of nights. Easily the smallest room we have had in comparable level hotels, however it was very clean and well kept and we did pay a budget level price. Silly things like wired in hairdryer no where near mirror in room(irritated wife), and difficult for both of us to see TV together, even in bed, due to room shape/size. Breakfast continental choice also much worse than comparable hotels we have used in London and other cities. Lay out in breakfast area badly thought out leading to long queues. Have given 4 stars purely on location ( we like Hammersmith) and price we paid,

    « Compact room with everything you expect »

    This hotel is a pleasant surprise, claiming it to be four star is a bit ambitious but it wasn't charging London 4* prices. Great location, clean and tidy. Wifi was a bit slow and the shear number of switches and controls in the room took a while to figure out. We just needed somewhere to sleep after a show at the Hammersmith Apollo and it was perfect for that.

    « Shame on you Best Western »

    I booked this hotel for 1 night for Sunday 6th December ~ I live in Cumbria and tragically we have been hit by severe floods again. It is not possible to travel, trains cancelled. However the lovely gentleman on reception at Best Western was very disinterested and will not even consider refunding the room cost. We are on high alert, people have been flooded and evacuated from their homes, police are urging us not to travel at all........ however at least Best Western have not lost the payment for the room.

    « I won't stay here again »

    I knew my room would be tiny and that is not my gripe, it was just how unclean it was. The carpet had not been vacuumed and the door to the en suite kept dragging in all sorts of people's hairs! The check in clerk could barely stand to speak to me even, as if it was all a bit too much for him. I know we all have other issues and worries on our mind, life isn't always a walk in the park. But when you're in the service industry it's pretty vital that there is a high level of service! It's is ideal for location though and bed was comfortable. If you're just using it for sleeping you will be fine.

    « Great location »

    I visited here in November after a concert at the Apollo. We had a great room. All the facilities you need etc, clean and airy. My only criticism would be the reception - slow and dis-organised. Their system seemed slow at recognising 'on-the-day bookings'. The breakfast was good. I would stay again.

    « Ok if your on a business trip »

    Stayed at the best western seraphine for a short break/shopping/theatre trip in London. We decided on Hammersmith so that we were encouraged to travel around London and it is quite close to the Westfield shopping centre. This hotel is rated 4 stars by the AA. The rooms are very small and very hot. It lacked atmosphere and was more for anyone travelling to London on business. The facilities were adequate and the shower was lovely. But wouldn't recommend for a fun trip to London. If you didn't know Hammersmith it would be easy to miss this hotel as the entrance is a small door on a Main Street. The staff were helpful accommodating and friendly. Although there is no one to help with luggage. The room was terribly hot in fact the heat was overwhelming. The breakfast is continental although you can book a full English at the cost of £10 per person. A little steep I think. There is a small bar but again wouldn't recommend for a few drinks after a night at the theatre. We were on the 3rd floor and the lift doesn't go up there after 11 at night for security reasons. The views from our rooms were a little dismal but there were tea and coffee facilities in the room although with the lack of space it was awkward.the stay was again adequate although wouldn't stay again.

    « Small and perfectly formed! »

    I stayed here for one night for Business in November. I had a tiny single room, but it had all I needed. Decent telly, hairdryer, kettle and drinks tray, lovely large shower in my en suite, safe and even complimentary bottle of water. Breakfast was a sumptuous continental affair with fresh fruit salad and yogurt, eggs, ham, cheese, breads, pastries, toast, juice and hot drinks, lovely! Also the hotel has a lift which is brilliant for the less mobile. All in all a bargain and I would happily stay there again.

    « Greay Location for a concert at Eventim Apollo »

    Dare I say it my better half insisted on dragging me along to see Will Young and wanted a night in town staying close to the Eventim Apollo. I chose the Best Western PLUS Seraphine Hammersmith Hotel and what a great decision, The hotel was extremely convenient being only 5 minutes walk and nestled in the heart of Hammersmith Shops and nearby restaurants, . The room had a very comfortable double bed, TV, Coffee Tea making , safe and large walk in Shower. For a nights stay in an easy reach location for Eventim Apollo we can both highly recommend this friendly hotel.

    « Quite a surprise »

    I visited this hotel while on a business trip and despite my knowing Hammersmith fairly well I hadn't spotted it before so I was surprised that such a nice hotel was so indistinct from the main street. I had a small but very clean room with a very comfortable bed and a great sleep. Continental breakfast was great too Going there again this week

  • 4
    « Great hotel with easy links to central London! »

    Really modern and nicely decorated rooms. Good rate and friendly staff! Good breakfast spread however, would like an option for full English (which would be willing to pay extra for) Would definitely return!

    « Second visit »

    Loved the place so much . Had to come back . Alex on the front desk was so so helpful. She was a gem . Extremely helpful. Very knowledgeable and friendly. Only had to mention Harrods and Alex told us where to get on the tube , what line to get an what station to get off.

    « Very nice »

    Stayed here for 2 nights for a short trip away to London. Would recommend this hotel happy to help with everything. Breakfast was fine, quick breakfast before we headed out to catch the tube into central London. Hotel was lovely and warm and had a very nice atmosphere would stay here again!

    « Good enough. »

    Stayed here for one night as it was close by a hotel where we were staying the following night. First time we had stayed in Hammersmith and we pleasantly surprised as it was close to the tube. The rooms were clean and comfortable although compact but perfectly adequate for our needs. The breakfast was decent for cold buffet style with reasonable choice.

    « Great service »

    We arrived at the hotel and we instantly impressed with it's modern décor. We had an issue with our room and when I complained it was very quickly resolved which was fantastic - thank you to who served us at the reception! The hotel was the perfect distance from Shepherd's Bush Empire and was about a 15-20 minute walk from the venue but had restaurants and shopping that were very close. The docking station in our room was damaged and started sparking when we tried to use it so I brought that to a staff member's attention. She offered us a 10% off voucher for our next stay at any Best Western Hotel, which I wasn't expecting at all but was a lovely touch. The staff members we dealt with were very professional and helpful so can't fault them or the hotel.

    « Good locations »

    A nice somewhat boutique hotel in central Hammersmith. The rooms are clean but small and adequate, and the decor is typical hotel-like. Good for a one or two night stay. Staff are professional and courteous.

    « Comfortable but small »

    A very clean, comfortable room but be warned they are very small. I bumped my knees on the sink every time I went to the toilet (and I'm an average sized woman) and to get from one side of the bed to the other involved crawling over the bed or leaning back to avoid the TV on the wall. The bed was very comfortable though!

    « Typical Seraphine, tidy decor, small rooms »

    Modern, quite smart hotel but very small rooms. Modern bathroom with double shower (very good water supply) but mine smelled badly of damp drains. Beds not that comfy but pillows OK. Free internet and continental breakfast. Breakfast OK and you can order full English for £10 extra which I think is too much. No heating, my control was set on cool and although you could turn up to 30 degrees and change the fan speed it just blew cold air, no way to turn to 'heat'. After 11pm you can only get to floor 1 in the lift and you have to walk along way to another lift to get to floor 2 and 3 which is a pain if you are over on the right side of the building. There is a small bar which is handy and plenty of power sockets at useful heights. Parking is at nearby shopping area but £30 plus for 24 hours, better to only spend 16 or less for £20.

    « If you're okay with tight quarters... »

    This is the place for you. Just 2 blocks from the Metro Hammersmith station (blue line), taxi and bus stops and a couple of great restaurants, this place was magnificent. It reminded me of NYC in the way that the hotel was just a door off of the street (we almost missed it), but once inside it was cozy and comfortable. The room was tight, I'm not going to lie, but not the tightest of rooms I've been in. My friend and I were able to move comfortably around each other. United never sent my luggage to me, and I was stewing in the same clothes for 24 + hours. The concierge at the front desk was extremely helpful and made suggestions for me when I needed clothing and a toothbrush and shampoo and and and, since I am a poor carry-on-packer/girl scout and was not at ALL prepared to not have my luggage. Anyway, there is a store right downstairs ( I forget the name ) and it is like out Forever 21. They had cheap clothing and all of the essentials. Let's not forget Poundland (the dollar store). Amazing. Breakfast was good as well. I you are expecting the typical American breakfast with sausage, eggs, ect. Don't come here. Any maybe stay in America. They had an assortment of pastries, salami, cheese, all types of coffee, including, but not limited to, cafe americana, mocha, cappuccino. They also have toast and bagels and fruit salad. The place was clean, the windows opened to the street, which I loved. The only thing was, I love the air conditioning when I sleep, and it didn't seem to go below 19 degrees celsius (about 66 degrees fahrenheit). Which may sound reasonable to some people, but it did get hot when we slept or when we were blow drying out hair. That leads me to appliances. They have a blow dryer there that is completely obnoxious. It has pretty good power, but you have to hold down a button to keep it on. Definitely good to save electricity, bad for my thumb. I did try to plug in my travel blow dryer, but the voltage amount was too much and it shorted out the room. Annoying, I was stuck with this push-to-start, low blow, blow dryer. I however, made it through, and the world kept on turning.

    « Old »

    I did not like this hotel particularly for many reasons. Access to lobby is though elevator from the street with no great security; anyone could access the rooms! Hotel was old and rooms where deteriorated; very strong odour of cologne all around. Breakfast was poor and service was very limited.

  • 5
    « Very nice hotel. Would recommend. »

    Nice and modern. Nice breakfast and very good location. What more could you need? Shower was a rain shower and was excellent. Good selection at breakfast and no problems with noise. Close to some lovely places to eat on the Thames.

    « Fantastic hotel »

    Yes rooms are small but clean comfortable and quite breakfast is top class all fresh eat as much as you like, Hammersmith tube serves 3 different lines in London so you rarely need to change lines tube is 5 mins walk with plenty of shops pubs and restaurants en route. Would return to this hotel in a heartbeat.

    « Beware Room 101 »

    Was booked in here by work while attending a course in London.I was allocated the dreaded Room 101 - which is smaller than a prison cell! In fact most prisoners would riot if stuck into such a small room. I estimated it as no more than 65 square feet - including the en-suite shower room! I could stand in the middle of the room and touch both walls without stretching. The head of the single bed was stuck into an alcove only 3 feet wide so the only way to get in and out was crawl down the length of the bed; the bedside light was on a metal fitting 18 inches above the mattress so I hit my head every time I sat up; there was a permanent draught from the window plus traffic noise and bright light outside so got no sleep. Final straw was being told that if I wanted a full English breakfast that had to be ordered and paid for the night before! So, I cancelled the remainder of the booking and moved out!

    « Lovely Hotel! »

    My boyfriend and I thoroughly enjoyed our stay the hotel was so easy to find and only a 5 min walk from the Hammersmith train station! IIt was right in the centre of shops which was helpful and our room was really nice. The rainfall shower was amazing and the bed was so comfy and the room was so cosy, we soon made ourselves feel at home! The staff were very welcoming and friendly, the gentleman in charge was very useful and kept our luggage in storage before we checked in! I would definitely recommed it, the buffet continental breakfast was satisfying although we would of preferred a cooked breakfast as an option! We will defintely be coming back, we had a lovely time in London and staying somewhere so nice makes the experience even better!

    « Supriseingly good hotel for a London Hotel »

    You could easily miss this hotel completely as the entrance is set in a line of shops,and there is a cycle lane and road right outside, which makes getting into the hotel from a parked vehicle a bit of a challenge.There are stairs and a lift/elevator up to the reception area. The décor is very contemporary, bright, unusual - but it works! My room was a disabled friendly room, spacious and very comfortable. The only problem was the heavy glass sliding door o0f the shower was half off the runners and the handle was missing but the shower could still be used. I reported this to reception. The shower itself was excellent. Breakfast was continental style and there was a good selection. The staff are very welcoming and helpful. Good hotels are hard to find in London as the rooms are often cramped and hot but the Seraphine was excellent, just a pit there is no car park.

    « short stay with friends »

    i stayed here with friends for a weekend in london to meet and party for rugby. great convenient location, friendly staff, yes rooms are small , but did not expect anything else. all rooms clean. breakfast ok. but for just a place of rest, a good choice

    « Pleasant »

    My husband and I thought that the location was perfect. Hotel was clean. The room was tiny . We expected small but it's tiny!! The staff where nice and helpful . Our bedding was shocking . It was clean but the duvet was lumpy and if you held it to the light you could see through!!!!

    « Friendly staff & clean hotel, BUT..... »

    Our room was a Standard double..More like a rabbit hutch. Not a room for two people. Couldn't get around the bed as the room was too small. Couldn't have the bedroom window open at night, as the air con machine outside was very very noisy. Hurt my back trying to sit on the loo as it was so tight to get in the bathroom.

    « Lovely little hotel »

    After booking brackenbury apartments (AWFUL AVOID AT ALL COSTS) I had struggled to find elsewhere to stay for the second night in with short notice! Managed to find this place and was very reasonably priced even though some people have put bad reviews about this don't let that put you off if it wasn't for this hotel we would of had an awful weekend stuck in an awful appartment!! We stayed in room 228 and it was fantastic!! Couldn't fault it what so ever, yes room was small but was decorated beautifully and very modern :) bathroom was huge and also very modern and clean very happy with that!! Another thing that we liked was the fact that the bedding and quilts had either been washed in sort of a perfume freshener or this had been sprayed on, however this was a very nice touch and smelt lovely!! If I was to go back to London I would definatkey stay here 100%!!! :)


Getting to the hotel ...

All directions
·From: M4. From M4 JN 1 continue onto the A4, turn left onto A306, then left at A219 and then left again onto King Street. You will find the Best Western Plus Seraphine Hammersmith Hotel on the right side of King Street.